You want videos that deeply connect with your fans
(without the hassle).…
If you are balancing too many video projects, overwhelmed by an incoming shoot, or simply need someone to put a video project on their back... I’m here to help.
You’ll feel peace of mind trusting that your raw footage will transform into a compelling, branded story. Kick back (or lean in) throughout the entire collaboration, I implement a vetted post-production process, aimed to ease the load on you through my fierce organizational systems and honest communication.
This means you offload your project (and save at least 33.5 hours).
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3 WAYS I CAN HELP you
Create a hero video complete with an array of social assets designed to get the most out of your latest work.
Not only was the work outstanding – he was a pleasure to work with.
[George is] creative and added so much to our projects. That's what keeps me coming back for more. I especially like how George takes information and comes up with ideas and solutions. The fact that [he] has extracted so much "juice" out of one shoot for our brand has me more blown away than anything… George really nailed it… we want to work with George for years to come.
"A critical part of our content workflow. He gives us peace of mind knowing that he will make it all come together. He has a great attitude, listens well, & delivers on time."
"It really captured who we were as a brand"
my 3-step (brand
storytelling) process
A project structure I've sharpened for 10+ years. The process lies in organization, clear communication, and being nice.
Insight Dive
This is when you begin to feel the burden being lifted as you offload information that gives me the ability to fully align with your vision.
I ask some questions and you share some answers. I build an understanding of your brand, the goals behind this video, and the versions needed.
- This is when you begin to feel the burden being lifted as you offload information that gives me the ability to fully align with your vision.
- I ask some questions and you share some answers. I build an understanding of your brand, the goals behind this video, and the versions needed.
Post-Production + Story
This is when you begin to feel the burden being lifted as you offload information that gives me the ability to fully align with your vision.
I ask some questions and you share some answers. I build an understanding of your brand, the goals behind this video, and the versions needed.
- Now that your assets are in trusted hands, I kick off the post-production and story development of your video. Bringing in my processes, pulling selects, finding patterns, carving out a narrative based on our insight dive.
- Here, you’re hands free. We’ll likely have a conversation to confirm specifics. But, the editing + story development is on me and you get to sit back until our first review.
Review + Delivery
This is when you begin to feel the burden being lifted as you offload information that gives me the ability to fully align with your vision.
I ask some questions and you share some answers. I build an understanding of your brand, the goals behind this video, and the versions needed.
- Now you feel the excitement and confidence as your project comes into it’s final form.You’ll fold back into the project here as you provide feedback as we near the finish line.
- We do 3 rounds of review, integrate graphics and color. I deliver a video that delivers on your vision. Then, we create any additional versions desired.
FAQs
Do you do custom work?
Yes, while my website shows my most popular packages. I offer additional packages that may fit your situation. On our initial phone call (or any call) we’ll discuss your needs and I can offer up the best solution to your situation. If you’re looking for someone to be there for your brand on a regular basis - we can discuss my retainer rates.
What does video editing consist of? Do you film too?
Video editing is everything after the filming stops. I create motion graphics and piece together your assets into branded videos. I do not offer filming, but I do offer alternative methods to capture content such as leveraging UGC footage, relying on motion graphics, and other creative problem-solving techniques to work around any limitations. To put it simply, my role begins when the filming stops. I can be a valuable tool before, during, and after production. Once I learn more about your situation, we can find the best route forward.
What do you need to get started with a project?
I need to develop an understanding of your brand and its goals, which happens over an onboarding call. From there, we can create a video for you with absolutely zero assets! Ideally, I’d like to have any of the following; video footage, photos, graphics, your website, one-single glowing comments, positive reviews, press quotes, etc… We can make something great from anything!
What type of video content are you most experienced in editing?
My background is strongly rooted in unscripted branded content. I worked within Disney Park's internal marketing department for 5+ years, influencing the video content of many brands under the Disney umbrella. I also have worked for many years within both large and small agencies. So, be that short-form branded content, long-form, ads, posts, internal, explainer, productized videos, educational, pretty much anything unscripted is right up my alley. Videos take on many shapes and sizes and I’m willing to talk over any idea you’re dreaming up. Simply put… What I do is video editing and motion graphics.
How do you handle revisions?
My pricing includes 2 rounds of revisions on all videos. I find that limiting the rounds of revisions encourages clear communication and constructive feedback from the outset, resulting in a final product that meets the client's expectations while keeping the project on schedule.
What is your typical turnaround time?
It is project dependent. But, for a single video, a minimum turnaround time is 5 days. However, revisions to an existing video can be as little as a few hours. I do offer rush pricing for unique situations, we can discuss if you find yourself in an urgent situation.
